Amidst recent hikes in import duties for commodities like cocoa in the Indian market, Cadbury is looking to set a target for complete domestic sourcing of beans in the country by 2015, according to the Financial Times newspaper.
Aside from trying to entice a growing number of Indian consumers to purchase its chocolate products, the report suggests the company will also look to encourage coconut farmers to begin cultivating cocoa as well to boost supply in the country.