Recruitment habits of the top confectioners
We've aggregated data from social network LinkedIn on the recruitment habits of top firms in the industry, including Mondelez, Mars, Hershey and Nestlé, providing an insight on where companies look for new recruits.
Fellow fast moving consumer goods companies Unilever and Procter & Gamble are two common ex-employers of those now working in the confectionery industry.
There is also some movement among the top players. Take Nestlé for example, which has 209 former Mondelez staff. But most other firms have taken on staff from FMCG companies outside the industry or have retained employees from mergers and acquisitions.
Where employees come from?
COMPANY | #1 | #2 | #3 | #4 |
 | Cadbury (1,097) | Unilever (334) | Procter & Gamble (266) | Danone (244) |
 | Procter & Gamble (53) | Mondelēz International (30) | - | - |
 | Masterfoods (179) | Procter & Gamble (106) | Mars Petcare or Wrigley (185) | Unilever (83) |
 | Unilever (270) | Procter & Gamble (210) | Mondelēz International (209) | Nestlé Purina North America (166) |
 | Procter & Gamble (61) | Mondelēz International (57) | Unilever (53) | PepsiCo (46) |
 | Nestlé S.A. (16) | Accenture (11) | Unilever (11) | PepsiCo (10) |
 | Unilever (15) | Chupa Chups (15) | Hillshire Brands (9) | - |
Skills & expertise
LinkedIn also details the most common skills listed by employees at each company.
Many skills, such as 'Chocolate', 'Candy' and 'Confectionery' are nothing out of the ordinary, but there are some unique commonly listed skills among some firms.
John Morris, European head of consumer markets at KPMG, previously told this site that the industry was increasingly outsourcing chocolate manufacturing to firms like Barry Callebaut to focus purely on sales and marketing operations.
There is some indication that this may be the case judging by the skills listed by employees. The top two areas of expertise at Mondelez are both in marketing, while the area crops up for Nestlé and Mars.
Among the top areas of expertise listed by Hershey's workers are skills in market data services such as AC Nielsen and Symphony IRI.
The only firm with a commonly listed manufacturing skill is Perfetti Van Melle. Its number two most frequently cited skill is ISO 22000, a food safety standard developed by the International Organization for Standardization.
COMPANY | #1 | #2 | #3 | #4 |
| Trade Marketing (183,917) | Shopper Marketing (64,467) | Confectionery (32,273) | Cheese (31,119) |
| AC Nielsen (14,572) Nielsen (50,352) | Chocolate (54,939) | IRI (20,947) | Candy (14,537) |
| FMCG (452,697) | Shopper Marketing (64,467) | Chocolate (54,939) | Confectionery (32,273) |
| FMCG (452,697) | Trade Marketing (183,917) | Shopper Marketing (64,467) | Confectionery (32,273) |
| Confectionery (32,273) | IRI (20,947) | AC Nielsen (14,572) | Candy (14,537) |
| Chocolate (54,939) | Confectionery (32,273) | Cocoa (24,614) | British Retail Consortium (14,722) |
| Confectionery (32,273) | ISO 22000 (24,262) | Candy (14,537) | Impulse (2,838) |
