Popular right now: Our top five confectionery and chocolate stories on social media

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From top predictions for 2019, Nutella ‘jar wars’ and Fairtrade’s new price rises, here we reveal the top five stories trending across our social media channels this week.

1. Top 10 trends for 2019: how to cater for the ‘adventurous consumer’

Innova Market Insights’ Top 10 trends for 2019 proved to be highly popular with our social media audience this week. Watch out for new and exciting flavors and a whole new way of snacking in the following 12 months.

2. Guest article: Cocoa market still ‘unethical, unfair’ despite 10 years of sustainability in the industry

Laurent Pipitone’s independent opinion article on the cocoa industry is still making uncomfortable reading for some and has created a huge amount of heat across our social media channels. We suspect it will linger in our top five for some time. Watch this space.

3. Nutella faces competition from Italian pasta maker

Mention the world’s favorite hazelnut spread in an article and the internet goes bananas! Is Nutella really worried about Barilla’s plans to muscle in on its market share? Did anyone say ‘Jar wars’?

4. Fairtrade to increase its Minimum Price for cocoa and farmers’ Premium payments

The news was only released on Monday, but Fairtrade’s new move to try to end farmer poverty has already struck a chord on our social media channels. Not everyone was impressed by the move, but at least it has started a discussion – expect more in the coming months.

5. The Travelling Frenchman scales-up distribution of its single-origin chocolate

Bon voyage! Jenny Eagles’ exclusive interview with Amsterdam’s The Travelling Frenchman crew and its Christmas launches using single-origin chocolate from the Democratic Republic of Congo and Venezuela brought our social media followers some early seasonal joy.

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