Nassau Candy set to add extra colour to Sweets & Snacks Expo 2024

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Getting the ball rolling in Indianapolis - Nassau Candy announces new innovations. Pic: Nassau Candy

The Sweets & Snacks Expo is the premier showcase in the US for the confectionery, candy, and snacking industries and an ideal space for brands and companies to launch new products and reveal the latest innovations.

Nassau Candy, one of North America’s leading manufacturers of specialty and private label confections, has announced it will unveil new sizes and package options for its Clever Candy Gumball Assortment at next month’s Sweets & Snacks Expo in Indianapolis.

Building upon the successful launch of the Clever Candy 850 CT Single-Color and Single-Color Shimmer Bulk lines at last year’s Sweets & Snacks Expo, four new bulk gumball sizes join the 850 CT. 

A company spokesperson said the new additions help accommodate the different ways gumballs are dispensed and merchandised. All new gumball size offerings will come in a rainbow of brilliant primary colours and fruit flavours. 

"Our single-colour and single-colour shimmer bulk gumballs have been so well received in the industry. Still, they’re only a portion of the applications for gumballs,” said Andrew Reitman, Executive Vice President of National Brand Confections for Nassau Candy.

"With the new size additions to our Clever Candy Gumball line, Nassau Candy now has the widest assortment of gumball sizes and colors—including shimmer—available.”

Discover Nassau Candy at Booth #11002,  from May 14 to 16 at the Indiana Convention Center in Indianapolis, Indiana.

Sweets & Snacks Expo revs up in Indie

Hosted by the National Confectioners Association, the Sweets & Snacks Expo is expected to welcome more than 16,000 attendees to Indianapolis and feature a diverse range of educational programming, including groundbreaking data insights and trend tracking.

Additionally, the Supplier Showcase will return on May 13 and 14, providing a dedicated marketplace for suppliers to showcase ingredients, machinery, packaging, and other services that support manufacturers in addressing evolving consumer needs.

“Candy and snacks have the unique ability to elevate ordinary experiences,” said John Downs, president and CEO of the National Confectioners Association, host organization of the Sweets & Snacks Expo, said.

“The Sweets & Snacks Expo provides a platform for these thriving categories to explore the latest innovations, gain valuable insights, and connect with leading experts—all with the joint mission of providing that unique and unmatched experience for consumers. We are delighted to be back in Indy once again to showcase these industries' extraordinary value and impact.”

Beginning this year, the Sweets & Snacks Expo will cycle through a rotation of two years at the Indiana Convention Center in Indianapolis, followed by one year at the Las Vegas Convention Center in Las Vegas until 2032.

To learn more about the Sweets & Snacks Expo and register, visit SweetsAndSnacks.com.