Snowball fights, hot chocolate by the fire, chunky knitwear and plenty of presents (yes, we know it’s still summer!)… Mondelēz International has it all wrapped up for Christmas 2025 with a festive range that blends indulgence, nostalgia and innovation.
But the festive range isn’t just about gifting, it also focuses on the growing ‘big night in’ occasions, which become more frequent in the colder months as shoppers stay home and cosy-up with treats.
To take advantage of these moments of indulgence, products like Cadbury Heroes and Roses now sport refreshed designs and are positioned to signal the start of the festive season in a bid to drive early engagement.
Also in Mondelēz’s sack of new product development (NPD) are premiumised advent calendars, luxury selection boxes and indulgent gifts.
Read on to see how Mondelēz is flexing its key brands in the UK market this season.
Cadbury Dairy Milk Biscoff advent calendar
Cadbury is doubling down on its Lotus Biscoff partnership with the launch of a new advent calendar, developed to elevate the countdown experience.
The Cadbury Dairy Milk Biscoff Advent Calendar features 24 indulgent chocolates, half of which are classic Dairy Milk chunks, while the other half are infused with crunchy Biscoff pieces and Biscoff spread.
This premium calendar aims to offer a trade-up opportunity for shoppers looking for something special.
The new launch will sit alongside the Cadbury Dairy Milk 90g calendar, which remains the number one seller in the segment, according to Mondelēz International.
Cadbury Dairy Milk Biscoff sharing tablet
Cadbury’s Dairy Milk Biscoff bar is now available in a 350g gifting block, launched to tap into growing demand for shareable treats and gifting blocks, which make up 5% of winter confectionery sales.
With its iconic flavour and indulgent size, the Biscoff block is being targeted as a casual gift for gatherings or as a thoughtful present to an individual.
Toblerone Diamond Truffles
Following the success of Toblerone Milk Diamond Truffles, Mondelēz is expanding the range with two new SKUs: Toblerone Assorted and Toblerone Golden Caramel.
The Assorted pack introduces three new flavours: dark, white, and golden caramel. The new SKUs will join the original milk truffle in a premium gifting format.
The golden caramel variant offers a rich, indulgent twist and is aimed at shoppers seeking something luxurious. The diamond-shaped truffles are also ideal for gifting or self-treating.
Oreo Gingerbread & Oreo Assortments
Oreo returns with a festive favourite – Oreo Gingerbread – after a blockbuster debut in 2024. The gingerbread-flavoured cookie was one of last year’s biggest branded seasonal launches.
New for 2025 is the Oreo Assortments pouch, featuring three types of Oreo in one shareable format. Designed for ‘big night in’ occasions, the format offers variety for gatherings with families and friends.
Also returning is Oreo White Enrobed, last year’s top-selling festive biscuit in the UK, according Mondelēz.
Cadbury Snowy Fingers & Festive Animals
Cadbury Snowy Fingers are back, bringing a wintery twist to a UK classic with a milk and white chocolate coating. The seasonal favourites are perfect for snacking, sharing or adding to festive spreads.
Also returning are Cadbury Festive Animals, a playful treat that taps into the magic of the season. The fun shapes and festive packaging are designed as stocking fillers or for everyday indulgence.
Cadbury Dairy Milk Mixed Chunks tin & Mini Snow Balls bar
Cadbury Dairy Milk Mixed Chunks tin features individually wrapped chunks of Dairy Milk, Whole Nut and Caramel and has been designed for festive gatherings and gifting.
The Cadbury Mini Snow Balls bar, weighing 360g, adds a playful twist to the seasonal line-up. It’s a bold, eye-catching format that’s perfect for gifting or sharing and helps retailers tap into the excitement of December’s peak sales period.
Cadbury Dairy Milk Coins
A firm favourite during the UK festive period, Cadbury Dairy Milk Coins return after a stellar performance in 2024, where they became the best-selling gifting novelty SKU across the market. With over 4.5 million packs sold since their relaunch, the nostalgic treats are a proven hit.
Perfect as stocking fillers or festive table treats, the coins bring a touch of magic and tradition to the season. Their return is expected to drive incremental sales and delight shoppers of all ages.
