Retail & shopper insights

Americans love sweetness – but also want to scale it back

Americans love sweetness – but also want to scale it back

By Christine Stoddard

While consumers gravitate toward sweet flavors, their enjoyment of sugar is often tempered by cognitive dissonance — a tension that experts say can be eased through portion control and strategic pack sizing

Dubai Chocolate craze reaches fever pitch

Dubai Chocolate craze reaches fever pitch

By Natasha Spencer-Jolliffe

From the TikTok phenomenon to formulation favourite, global confectionery manufacturers are selling out of their pistachio and Knafeh-filled bars

Latest Nestlé news

Latest Nestlé news

By Donna Eastlake

Up to the minute updates from the Swiss food and beverage giant

Has gum lost its chew?

Has gum lost its chew?

By Natasha Spencer-Jolliffe

NGOs and grassroots organisations deliver an open letter to the UK government, calling for a ban on plastic chewing gum

GLP-1 drugs affect chocolate giant

GLP-1 drugs affect chocolate giant

By Natasha Spencer-Jolliffe

Hershey says weight management medications, GLP-1 drugs, have had a ‘mild year-on-year impact’ on its business.

Pricing fears grow ahead of Halloween

Pricing fears grow ahead of Halloween

By Natasha Spencer-Jolliffe

Cocoa and sugar prices are reported to have reached frightening highs, with alarming price rallies predicted.

Anthon Berg broadens appeal to win over Gen Z market

Anthon Berg broadens appeal to win over Gen Z market

By Natasha Spencer-Jolliffe

The 140-year-old chocolatier is shaking up its branding and product lineup to capture the attention of Gen Z consumers, refreshing its reputation as a treat for grandparents.

The rise of 'Summerween' expects to boost confectionery sales

The rise of 'Summerween' expects to boost confectionery sales

By Deniz Ataman

Core holidays like Halloween are being planned for earlier by consumers who are simultaneously looking for value in their holiday preparations and a desire for extended celebrations, which gives brands an opportunity to offer more assortments, formats...

Should you be marketing on the metaverse?

Should you be marketing on the metaverse?

By Natasha Spencer-Jolliffe & Jess Spiring

As one confectionery firm launches its own candyland on Roblox to appeal to young gamers, we explore the merits of brand-building in virtual reality

How to get ready for halloween 2024

Seasonal innovation

How to get ready for halloween 2024

By Natasha Spencer-Jolliffe

As the majors finalise their campaigns for candy’s ‘biggest moment’ how can smaller confectioners turn spooky season into sales?

Six things generation alpha consumers want

Six things generation alpha consumers want

By Natasha Spencer-Jolliffe & Jess Spiring

As today’s teenagers become more financially independent, what do manufacturers need to know about their preferences and priorities?

Has the plant-based trend peaked?

Has the plant-based trend peaked?

By Donna Eastlake

The plant-based trend has been on the up and up in recent years. But has it finally peaked and, if yes, can the plant-based industry do anything to prevent a decline?

What’s next in biscuits?

What’s next in biscuits?

By Natasha Spencer-Jolliffe

Exciting trends to watch emerge as the much-loved treats evolve to match environmental and health-led consumer demands.