Archives for June 22, 2004

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AquaDrops 'do not hydrate'

Mars has been told to remove the main claims from its advertising for the new AquaDrops range after they were rejected today by the Advertising Standards Authority as misleading.

Low-carb diets under fire once more

Opponents of the low-carb diet fad in the US have joined their counterparts in the UK in calling into question the safety of the weight-loss regime. But whether the protests will be loud enough to be heard over the increasingly raucous din of...

General Mills responds to raw material price rises

US food giant General Mills is to increase wholesale prices on several categories of foods in response to rising raw materials costs. The increase is thought to be between two to nine per cent on selected lines.

Aarhus links up for chocolate formulations in Brazil

Despite cheaper alternatives to cocoa butter on the market and new European rules allowing vegetable fats in chocolate formulations, uptake for the replacers has been slower than expected as reticent food makers and marketers stick to the old recipes,...