Archives for October 4, 2012

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Mondelez pumps 10% of global marketing into mobile

By Kacey Culliney

Mondelez International will inject 10% of its global marketing budget into mobile initiatives including one that pulls insight and innovative ideas from start-up companies and entrepreneurs.

Sustainable cocoa

Hershey outlines details of cocoa child labor pledge

By Oliver Nieburg

The Hershey Company has told this site that it plans to work with multiple organizations to meet its recent pledge to use only certified cocoa by 2020, and will communicate progress in annual reports.