Ferrara Candy injects $10m into Black Forest organic gummies marketing
Ferrara Candy has set aside $10m in total marketing for its Black Forest Organic brand this year, including the first national digital campaign for the brand.
Archives for June 19, 2016
World Cocoa Conference 2016: In their own words
Cocoa sector remains ‘far from’ from sustainable
Stakeholders at the World Cocoa Conference 2016 acknowledge there is a long road ahead to reach full cocoa sustainability.
'Breakfast biscuits no healthier than Coco Pops' - the industry responds
Belvita owner Mondelēz International has said a UK study claiming breakfast biscuits may be “no healthier for you than a bowl of Kellogg’s Coco Pops” has ignored the full nutritional profile of its products.
Around 3% of big candy brands in Walmart and Target out of stock, finds Quri
Merchandising specialist Quri has urged confectioners to ensure new items stay stocked on shelves throughout summer after discovering low availability for some top brands.