Big brands

Mars Wrigley has spotlighted its Cocoa & Women for Change program as part of the equality initiative. Pic: GettyImages

Sustainability

Mars Wrigley signs onto $1bn G7 plan to fight inequality

By Kristine Sherred

As one of 34 global companies in the coalition, the candy and pet food giant will advance its existing sustainability platform through a focus on healthy ecosystems and human rights.

From bean to market: Signup for our free webinar on 'Cocoa sustainability: Selling ethical chocolate online with SDG impact'. Pic: Lewis Rattray

Webinar

Live webinar: How to market ethical chocolate in a growing ecommerce space

By Anthony Myers

CN’s next free webinar, ‘Cocoa sustainability: Selling ethical chocolate online with SDG impact’, takes place on September 12, with guest speakers including: Cathy Pieters, Director of Cocoa Life, Mondelēz International; Ewa Hudson, Director of Insights,...

The AIPIA Americas Summit in New Jersey. Photo: Aly Kuler Photography

AIPIA Summit

Social media is changing the way brands think about packaging

By Jenny Eagle

From consumer digital engagement to reverse writing on packaging which appears left to right on selfies, Christopher Houghton, brand innovation and packaging, Cambridge Design Partnership (CDP) highlights the five areas to ensure ‘Context is King’.