Big brands

Katie Price (Jordan) Source: Twitter

Mars cleared by ad watchdog in Twitter marketing ploy

By Oliver Nieburg

The Uk’s Advertsiting Standards Authority (ASA) said Mars did not breach marketing regulations in its Snickers twitter campaign featuring footballer Rio Ferdinand and glamour model Katie Price.

Mars goes solar at Vegas site

Mars goes solar at Vegas site

By Oliver Nieburg

Mars Chocolate North America has opened a solar garden at a production facility in Henderson, Nevada that will provide 100% electricity during peak operating hours.

Kraft appoints new legal head

Kraft appoints new legal head

Food giant Kraft Foods has appointed Gerhard "Gerd" W. Pleuhs to lead its global legal team after its current head plans to leave in April.

Nestle lined up for Sustainable Packaging conference

FREE VIRTUAL EVENT

Nestle lined up for Sustainable Packaging conference

William Reed Business Media invites you to participate in a virtual event focussed on cutting packaging waste, reducing environmental impact and driving costs down for manufacturers

Pieraldo Oldano has been appointed as the new md of Ferrero UK & Ireland

Ferrero Group appoints new md

By Mike Stones

Confectionery firm Ferrero Group has appointed Pieraldo Oldano as the new md of Ferrero UK & Ireland.

Kraft’s carbon emissions from plants ‘negligible’

Kraft’s carbon emissions from plants ‘negligible’

By Oliver Nieburg

The vast majority of Kraft Foods’ carbon emissions come from outside its manufacturing facilities, according to a survey mapping its environmental footprint, but the full picture may look quite different as full results are withheld.

Tanis' Roto MallowPlant

Machine prevents marshmallow shape loss, claims Tanis

By Nilpa Shah

Dutch food equipment maker, Tanis Food Tec (TFT), has launched a machine that seeks to address the problem of overheating during the aeration process, which causes the mallows to lose shape and results in inconsistent production.

Unite believe Rosenfeld's actions showed a

Unite slams ‘massive arrogance’ of Kraft boss

By Dan Colombini

Unite the Union has slammed Kraft ceo Irene Rosenfeld for failing to appear before a parliamentary select committee and accused her of “massive arrogance” and “a total disregard” for her former Cadbury staff.

Eco friendly methane trucks optimise supply chain for Nestle

Special Edition: Sustainable Supply Chain

Eco friendly methane trucks optimise supply chain for Nestle

By Oliver Nieburg

Nestle UK has scooped an award for its use of methane trucks that has reduced CO2 emissions by 14% compared to diesel trucks with further potential to slash emissions in half.